Columnists: Deb Noller

Deb Noller is CEO of Switch Automation, Inc.

Customers – Not Technology – Will Disrupt the Industry

In June I wrote an advisory around why rising consumer expectations in property are set to disrupt the Real Estate Sector in an extensive and volatile manner. My arguments were that many industries have already undergone rapid and transformational change due to a convergence of technologies that allow customers to fundamentally alter the way they   …Continue Reading

Consumer Expectations to Cause Disruption in Building Design, Management

What’s wrong with the commercial and corporate real estate industry? Why isn’t it adopting technology innovation at the same pace as other industries? Think about buying an airline ticket 10 or 15 years ago. You had to get a paper ticket from a travel agent, who was paid typically 7% to 14% of the ticket   …Continue Reading