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Energy Efficiency With Friends: Intelen’s Mobile Gaming App

March 7, 2013 By Jessica Lyons Hardcastle

Intelen has developed a building analytic mobile app that uses gaming concepts to encourage energy-efficiency behavior in commercial buildings.

The company will demonstrate its Building Analytics v2 at CeBIT 2013 in Hanover, Germany.

The product has an engagement platform that puts employees of big commercial buildings in a social gamification process to save energy by changing their collective behavior. Using Intelen’s mobile app, the employees form internal green teams, raising awareness and following behavioral demand response signals to save energy generated by Intelen’s building analytics platform.

The teams, using their smart phones, can monitor and have a daily visual on the building’s energy consumption. They also can access various energy-efficiency potential metrics and results, answer sustainability surveys and awareness tests, follow behavioral efficiency events in real-time and win credits and rewards for good responses to these events by competing with their other colleagues in the company.

The system analyzes the real-time building energy consumption and various statistical metrics. At the same time another sub-module analyzes the social profile and behavior of employees inside the building using specific mobile apps. Algorithms and game mechanics/scenarios engage the user in a continuous game by offering energy efficiency services/alerts and personalized incentives to save energy and to follow behavioral demand response signals.

Intelen’s presentation at the CeBIT startup event will be the final test-bed before announcing its entry into the US market at the end of March.

The Greek company will be relocating to New York City, with retail and sales offices in Florida and California. It will keep the core software, R&D and EU sales operations in Greece.

Other companies are using games to encourage energy-efficient behavior, including a group in Wilmington, Ohio that is creating an online game – Dropoly – for homeowners to share energy efficiency ideas and find out how much they can save by implementing changes. Dropoly stands for drops in cost, carbon and kilowatts.

Legrand employees got into the competitive spirit in a company-wide Power Down Day held in November 2012, which resulted in a total energy intensity reduction for the day at nearly 25 percent. And in Pittsburgh, the Green Workplace Challenge, which took place from September 2011 through October 2012 engaged more than 50 businesses in a competition that produced a combined energy savings of 67 million kWh per year.



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