A column posted on The Energy Collective recommends that businesses consider demand management before pursuing battery storage. This process involves coordinating operations and using system controls to suppress demand at large commercial and industrial sites. The businesses or institutions can benefit by reducing the per-kW demand charges they pay. Often, they can find retail energy providers or utilities that offer favorable rates for limiting demand during peak hours through either time-of-use pricing or demand-response programs. The article spotlights Powerit Solutions and recommends this as a more cost-effective alternative to implementing the type of capital-intensive energy-storage systems proposed by Tesla.